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Greg Zwakman

Greg Zwakman

Vice President, Market and Competitive Intelligence | San Francisco, CA

Biography

As Vice President, of Market and Competitive Intelligence, Greg oversees the development and maintenance of the company's Market Monitor product line. The Market Monitor provides market sizing, share and growth forecasts for emerging enterprise technology markets including cloud computing, cloud enabling technologies, big data, OpenStack and hosting/service providers. Greg also serves as an analyst catering to institutional investors and oversees initiatives involving broader market intelligence deliverables.

Prior to transitioning to 451 Research, Greg was Director of Equity Research for Tier1 Research (a subsidiary of The 451 Group), which he joined in January 2003 as a Research Analyst focusing on the IT services marketplace. Greg came to 451 Research from Apple Computer's financial planning and analysis group. Prior to Apple, he worked as a consultant for LECG; before that, Greg spent approximately five years in equity research for Robertson Stephens and Piper Jaffray. During his Wall Street experience, Greg covered companies in the e-services, industrial and business services industries.

Greg holds a BS in Management with an emphasis in finance from the Carlson School of Management at the University of Minnesota.

Geographic Coverage Global

Recent Research from Greg Zwakman

  • COVID-19 Impact " Platform-as-a-Service Market Scenario Analysis

    365体育滚球Given the uncertain economic environment, we have augmented our market forecast with a scenario analysis that incorporates alternative economic and market-specific assumptions and provides a range of potential outcomes for the market. This range of possible market scenarios, supported by observable and defensible assumptions, is designed to serve as a starting point for discussion and analysis of what is likely to lie ahead for 451 Research clients. It is critical that the data sources and assumptions used to underpin the planning and forecasting process be vetted and able to capture the nuances of a fluctuating market.

    Cloud & Managed Services Transformation

  • COVID-19 Impact " Communications Platform-as-a-Service Market Scenario Analysis

    Given the uncertain economic environment, we have augmented our market forecast with a scenario analysis that incorporates alternative economic and market-specific assumptions and provides a range of potential outcomes for the market. This range of possible market scenarios, supported by observable and defensible assumptions, is designed to serve as a starting point for discussion and analysis of what is likely to lie ahead for 451 clients. It is critical that the data sources and assumptions used to underpin the planning and forecasting process be vetted and able to capture the nuances of a fluctuating market.

    Workforce Productivity & Collaboration365体育滚球

  • Applied Infrastructure & DevOps: COVID-19 Impact: Application Container Market Scenario Analysis

    Given the uncertain economic environment, we have augmented our market forecast with a scenario analysis that incorporates alternative economic and market-specific assumptions and provides a range of potential outcomes for the market. This range of possible market scenarios supported by observable and defensible assumptions is designed to serve as a starting point for discussion and analysis of what is likely to lie ahead for 451 Research clients. It is critical that the data sources and assumptions used to underpin the planning and forecasting process be vetted can capture the nuances of a fluctuating market.

    Applied Infrastructure & DevOps

  • Cloud-Native Market Monitor: Serverless

    Serverless computing has the potential to revolutionize the way applications in the cloud are developed, built and operated. The key to understanding the power of serverless is not technology " it's the economics of using what is essentially a fully managed service that can meet the exact need at every time, both at scale and down to zero. Serverless has become a real option for developers with both small and large requirements, and we firmly believe that the popularity of serverless will continue growing over the next several years, along with its impact on the industry.

    As a deployment model, adapting a monolithic application for serverless takes a fair bit of engineering, which means this architecture is more likely to be used for net-new development; lack of an open standard means these programs tend to be siloed within a given cloud environment, attaching customers to (and generating revenue from) other services from that provider. Given the leverage potential providers have revealed within their serverless offerings, locking in high-value customers with a lower or no-cost sticky set of services could prove an easy decision for providers to make. As a result, there is a realistic possibility that serverless functionality increasingly becomes embedded in cost of sales and transitions from a stand-alone market to an embedded feature of a broader cloud service.

    This report leverages 451 Research's deep knowledge of and relationships within the serverless market. Included is our market taxonomy and sector definitions, a market forecast with a scenario analysis that incorporates a range of proprietary survey data specific to the fallout of the COVID-19 pandemic and a view of the competitive landscape for each of the market sectors. Additionally, this report includes an analysis of vendor capabilities and traits.


    Cloud Native

  • Applied Infrastructure and DevOps " COVID-19 Impact: AIPM Market Scenario Analysis

    The role of application and infrastructure performance monitoring is becoming increasingly important for the enterprise because it brings greater application reliability to meet users' demands. There was considerable momentum behind the application and infrastructure performance monitoring market coming into 2020, with continuing adoption of monitoring tools. The AIPM market includes established/legacy vendors working alongside and against startups, which are increasingly focusing their technology and resources on supporting enterprise deployments.

    AIPM vendors employing cloud-based models are better positioned to withstand the impact of the pandemic as customers grow their dependence on digital services. However, AIPM vendors are likely to see some degradation in commercial activity as a growing number of customers delay new transformation activities. This will primarily affect vendors that focus on verticals disrupted by the outbreak and serve mostly SMBs and businesses with large legacy installed bases.

    In view of the growing coronavirus-related economic collapse, we have augmented our market forecast with scenario analyses that incorporate various market-specific assumptions and provide a range of potential outcomes for the AIPM market.

    In testing the validity of the AIPM market, we ran a series of scenarios with growth expectations through 2024 that focus on the near-, mid- and long-term performance of key market participants. This analysis was developed and will be maintained with the support of our application and infrastructure performance research team. Included in the report is our AIPM taxonomy, market-sector revenue estimates, growth forecasts and a competitive landscape for each of the market subsectors.

    Cloud & Managed Services Transformation Applied Infrastructure & DevOps

  • Data, AI & Analytics " COVID-19 Impact: Data Science & Analytics Market Scenario Analysis

    Given the uncertain economic environment, we have augmented our market forecast with a scenario analysis that incorporates alternative economic and market-specific assumptions and provides a range of potential outcomes for the market. This range of possible market scenarios, supported by observable and defensible assumptions, is designed to serve as a starting point for discussion and analysis of what is likely to lie ahead for 451 clients.

    Our analysis of the Data, AI & Analytics market is conducted at the segment level. This analysis is focused on the Data Science & Analytics market. We have also published similar reports on the Data Platform and Data Management markets. As we incorporate more data into our analysis over the coming weeks and months, the range of possible scenarios will narrow until we arrive at a new market forecast that will be underpinned by our bottom-up methodology. The result will be an updated forecast representing the COVID-19-adjusted forecast for each market participant.

    Data, AI & Analytics365体育滚球

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